Despite predictions that the AI revolution would challenge its dominance, Alphabet Inc., Google’s parent company, is demonstrating remarkable resilience. Contrary to expectations, the rise of AI-powered chatbots has not eroded the company’s core business. A recent analysis reveals that Alphabet continues to command the lucrative search engine market with little effective competition. In a significant move, investment bank Baird has responded to this strength by dramatically raising its price target for the stock by 28%.
Strong Financials and Market Confidence
Alphabet’s recent quarterly report for Q2 2025 provided concrete evidence of its robust health. The company posted revenue of $96.43 billion, decisively surpassing analyst expectations of $93.60 billion. Earnings per share also saw a strong increase, climbing to $2.31 compared to the estimated $2.15. This performance across multiple segments, including sustained growth from YouTube and an expanding market share for Google Cloud, has significantly bolstered investor confidence in the management’s strategic direction.
Search Supremacy Intact Amid AI Disruption Fears
The data presents a clear picture: AI-powered search platforms currently account for a mere one percent of total referral traffic. The disparity is even more pronounced when examining revenue, with generative AI contributing an “insignificant percentage” of actual conversions. Rather than cannibalizing Google’s established business, these new AI tools appear to be expanding the overall search market.
A key strategic advantage lies in Google’s own AI overviews, which are primarily designed for informational queries rather than commercial ones. This intelligent positioning helps shield its core advertising revenue business from potential disruption.
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Expanding Horizons: Cloud and Regulatory Wins
Analysts are impressed by more than just search dominance. Alphabet is systematically building out its cloud division with offerings like the Vertex AI platform and cybersecurity services tailored for enterprise clients. Recent milestones, such as the “Gemini for Government” initiative for public sector agencies and Waymo receiving approval for autonomous vehicle operations in New York, highlight the company’s diverse and growing portfolio.
Adding to the positive momentum is a crucial regulatory victory. A favorable court ruling in September has alleviated previous concerns that government action could significantly constrain the company’s operations. This shift in the regulatory landscape was notably acknowledged by commentator Jim Cramer, who recently admitted he had misjudged the situation.
Analyst Consensus: Bullish Outlook with AI as a Catalyst
The consensus among market experts is overwhelmingly positive. The average 12-month price target for Alphabet shares stands at $235.42, with a range from $185 to $300. The prevailing recommendations are “Buy” or “Outperform.”
Baird’s analysis concludes with a significant insight: instead of posing a threat, AI technology has the potential to enlarge the entire search market, with Alphabet positioned as the primary beneficiary. The company’s technological infrastructure and powerful market placement seem to offer durable competitive advantages in the evolving digital ecosystem. Following substantial gains since the start of the year, the stock is trading near its 52-week high. The prevailing question among investors appears to be not if, but when, the next rally will begin.
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