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Tilray Shares Experience Historic Swings Following Trump’s CBD Endorsement

Felix Baarz by Felix Baarz
October 1, 2025
in Analysis, Cannabis, Trading & Momentum
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Tilray’s stock demonstrated extraordinary market volatility this week, recording one of the most significant single-day movements in recent cannabis sector history. The catalyst emerged from an unexpected source: former President Donald Trump’s public endorsement of CBD products, which triggered a dramatic 61% surge in the company’s share price within just twenty-four hours.

Political Announcement Fuels Speculative Frenzy

The rally ignited when Trump released a nearly three-minute video on Truth Social, where he characterized CBD as “revolutionary for senior healthcare.” This political endorsement immediately translated into massive buying pressure, driving Tilray’s stock price to $1.85 and establishing new 52-week highs.

Market Response Metrics:
– Trading volume exploded to 371.5 million shares
– Cannabis-focused ETFs followed with gains exceeding 20%
– Options market data suggests continued volatility ahead

This political development carries substantial implications for the entire cannabis industry, particularly regarding potential marijuana reclassification at the federal level.

Volatility Continues with Sharp Pullback

The euphoria proved short-lived as Tilray shares retreated 6.5% the following day, settling at $1.73. This swift correction highlights the extreme price fluctuations characteristic of cannabis investments tied to regulatory speculation.

These violent price swings reflect investor uncertainty about both the timing and scope of potential U.S. cannabis policy reforms. Current options pricing indicates implied movements exceeding 23% through the coming weekend.

Regulatory Reform Potential

Marijuana currently maintains its Schedule I substance designation under federal law, creating significant operational constraints for cannabis companies. A potential rescheduling would eliminate Section 280E tax burdens, which currently prohibit standard business deductions.

Should investors sell immediately? Or is it worth buying Tilray?

A regulatory shift could fundamentally transform Tilray’s business model through multiple channels:
– Establishment of traditional banking relationships
– Substantial reduction of tax liabilities
– Enhanced access to capital markets
– Facilitated entry of institutional investors

Financial Performance Overview

Tilray’s fiscal year 2025 results showed net revenue reaching $821.3 million, representing 4% year-over-year growth. The company reported gross profit of $240.6 million with margins holding at 29%.

The company continues to successfully diversify its revenue streams. Beverage sales generated $241 million, nearly matching cannabis revenue of $249 million. This strategic positioning establishes Tilray as the fourth-largest craft beer producer in the United States.

Upcoming Catalysts

Market attention now turns to October 9, when Tilray is scheduled to report first-quarter fiscal 2026 results. Financial analysts project a loss per share of -$0.03, which would represent a 25% year-over-year improvement.

Revenue expectations stand at $206.83 million, equating to growth of 3.39% if achieved. These quarterly figures will provide crucial insights into the company’s operational performance and strategic direction.

The central question remains whether Tilray can convert regulatory optimism into sustainable financial performance. Initial answers may emerge as early as next week.

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Tags: Tilray
Felix Baarz

Felix Baarz

My name is Felix Baarz, and I look back on over fifteen years of experience as a business journalist. I have always been fascinated by the mechanisms and dynamics of global financial markets as well as the complex economic and political interconnections that shape our world. With this passion, I have made a name for myself as an expert on international financial markets and dedicate myself with great commitment to making even the most complex topics understandable and accessible to my readers. My roots lie in Cologne, where I was born and raised. Early on, my curiosity about economic topics and international developments sparked my interest in journalism. After completing my studies, I began my career as a business editor at a respected German trade publication. Here I laid the foundation for my professional career, but my curiosity soon drew me out into the wider world. A turning point in my life was moving to New York, where I lived for six years and gained insight into leading media houses. In this vibrant metropolis, I was able to report firsthand from the heart of the global financial world. From daily developments on Wall Street to major economic policy decisions that make waves worldwide, I had the opportunity to write about central topics that move people and markets alike. This time shaped my perspective and sharpened my view of global interconnections.

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