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Institutional Giants Bet Big on Salesforce Despite Technical Weakness

Felix Baarz by Felix Baarz
November 12, 2025
in Analysis, Tech & Software, Trading & Momentum
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While Salesforce shares face technical pressure and trade below key moving averages, the world’s largest institutional investors are making substantial purchases. This divergence raises questions about whether market professionals see value that hasn’t yet been reflected in the stock price.

Major Financial Institutions Expand Positions

Recent regulatory filings reveal significant accumulation of Salesforce stock by heavyweight investors:

  • Mitsubishi UFJ Trust & Banking Corp dramatically increased its stake by 36.2%, acquiring an additional 206,495 shares. The Japanese banking giant now holds 776,620 shares total.
  • Geode Capital Management LLC substantially boosted its position by purchasing 114,504 more shares, bringing its total holdings to 20,873,900 shares—representing 2.18% of the company.
  • These moves follow recent position adjustments by other major players including Vanguard Group and Goldman Sachs.

Technical Indicators Signal Caution

From a chart perspective, Salesforce’s current technical setup offers little cause for optimism. The stock trades below both its 50-day moving average of $246.94 and its 200-day line at $257.99. This configuration confirms a clear downward trend in the short to medium term. With a decline of 2.83% over the past month, the equity clearly struggles with prevailing market sentiment.

Should investors sell immediately? Or is it worth buying Salesforce?

Wall Street Maintains Bullish Stance

Despite the negative price action, leading analytical firms remain steadfast in their positive assessments. Cantor Fitzgerald recently reaffirmed its “Overweight” rating on the stock. TD Cowen maintains its “Buy” recommendation, while BMO Capital continues to rate the company as “Outperform.” The analyst consensus leans toward “Moderate Buy”—a notable vote of confidence given current market conditions.

Battle Between Trading Approaches

The market currently processes conflicting signals: technically-oriented traders act on the downward trend, while fundamental long-term investors—including some of the world’s largest asset managers—demonstrate confidence in the company’s underlying value. A contest between bearish technicians and bullish fundamentalists is underway, leaving observers to wonder which approach will ultimately prove correct.

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Tags: Salesforce
Felix Baarz

Felix Baarz

My name is Felix Baarz, and I look back on over fifteen years of experience as a business journalist. I have always been fascinated by the mechanisms and dynamics of global financial markets as well as the complex economic and political interconnections that shape our world. With this passion, I have made a name for myself as an expert on international financial markets and dedicate myself with great commitment to making even the most complex topics understandable and accessible to my readers. My roots lie in Cologne, where I was born and raised. Early on, my curiosity about economic topics and international developments sparked my interest in journalism. After completing my studies, I began my career as a business editor at a respected German trade publication. Here I laid the foundation for my professional career, but my curiosity soon drew me out into the wider world. A turning point in my life was moving to New York, where I lived for six years and gained insight into leading media houses. In this vibrant metropolis, I was able to report firsthand from the heart of the global financial world. From daily developments on Wall Street to major economic policy decisions that make waves worldwide, I had the opportunity to write about central topics that move people and markets alike. This time shaped my perspective and sharpened my view of global interconnections.

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