In a strategic leadership shift timed with its recent series of corporate acquisitions, Diginex has named a new CEO. Lubomila Jordanova, founder of the recently acquired Plan A, assumed the chief executive role at the end of January with a mandate to accelerate the company’s European expansion.
Strategic Leadership Transition
The appointment of Jordanova follows the completion of Diginex’s acquisition of Plan A. She succeeds Mark Blick, who will remain with the organization in a strategic advisory capacity. The company highlighted Jordanova’s expertise in carbon accounting, decarbonization strategies, and EU sustainability regulations as directly aligning with Diginex’s core growth objectives.
Diginex pointed to a significant revenue growth of 293% and cited established client relationships with major firms including HSBC, Coca-Cola, and Fitch Ratings as part of its recent track record.
Acquisition Activity Sets the Stage
The leadership change comes on the heels of several key transactions finalized in January:
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Plan A Acquisition: Completed in mid-January, this deal had a total value of approximately €55 million. The consideration consisted of a €3 million cash payment and the issuance of 6,720,317 Diginex shares, valued at roughly €52 million. The transaction introduced Visa and Deutsche Bank as new shareholders. Plan A serves a client base of over 1,500 companies, such as BMW and Chloé.
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The Remedy Project: Earlier in January, Diginex acquired The Remedy Project Limited, a consultancy specializing in human rights due diligence within supply chains.
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Brazilian Joint Venture: A framework agreement was signed for a joint venture focused on ESG and decarbonization infrastructure in the Brazilian state of Mato Grosso.
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Pending Negotiations: The potential acquisition of Resulticks remains under discussion with third-party financing providers. Diginex has explicitly stated that a successful conclusion of these negotiations is not guaranteed.
The consolidation of Plan A is viewed as a foundational strategic move, with the integration of its platform and leadership intended to propel Diginex into its next phase of development.
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