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Ballard Power Stock: Struggles Amid Strategic Shift

Robert Sasse by Robert Sasse
August 12, 2025
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Ballard Power, the Canadian fuel cell specialist, reported mixed quarterly results, missing revenue expectations but narrowing losses per share to $0.08 from $0.11 year-over-year. Revenue fell short at $17.8 million versus forecasts of $18.25 million, while gross margins remained negative at -28.55%. The company announced a second cost-cutting round within a year, slashing expenses by 30% to focus on buses, rail, and maritime applications—abandoning truck markets. Despite improving operational metrics, including a 24-point gross margin boost in some segments, Ballard continues burning cash, with $133.5 million outflow over 12 months.

Restructuring Raises Doubts

The new leadership aims for positive cash flow by 2027 through job cuts and product portfolio simplification, but analysts remain skeptical. TD Cowen maintains a "sell" rating, citing vague restructuring plans and concerns over R&D sustainability. Heavy-Duty Mobility sales grew 22%, yet weak order intake ($8.3 million) and a 2.5% stock drop to $1.76 reflect investor unease. While $550 million in cash provides breathing room, Ballard’s ability to survive until hydrogen adoption scales post-2030 remains uncertain.

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Robert Sasse

Robert Sasse

About Dr. Robert Sasse Accomplished economist, entrepreneur, and profound expert in financial markets. Dr. Robert Sasse holds a doctorate in economics and combines academic rigor with practical entrepreneurial experience. His deep expertise in economic relationships and unwavering conviction for a free-market liberal economic order drives his mission to provide investors with well-founded knowledge and guidance.
Areas of Expertise:
  • Economic Theory and Practice
  • Free-Market Economics
  • Entrepreneurship and Business Strategy
  • Investment Philosophy
Dr. Sasse's unique combination of academic knowledge and real-world business experience enables him to provide investors with comprehensive insights that bridge theory and practice.

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